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Posts tagged ‘World Wildlife Fund Fundraising’


Fundraising at the World Wildlife Fund

The World Wildlife Fund (WWF) is a major fundraiser for environmental conservation. Based in Washington, DC, WWF, a 501 (c) (3) raised $226 million in 2017 from three sources:

  • $156 million (69% of revenue): ¬†contributions, gifts, and non-governmental grants
  • $ 58 million (26% of revenue): ¬†government grants
  • $12 million (5% of revenue): ¬†investment income, investment gain, royalties, list rental, etc.

Key information related to fundraising are summarized as follows: Read more »