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June 12, 2022

Executive Compensation at the Cruise Lines International Association

by Anne Paddock

The Cruise Lines International Association (CLIA) is a Washington, DC-based tax-exempt, non-profit 50 (c) 6 (a trade association) is the world’s largest cruise industry trade association with a worldwide reach to promote the interests of the cruise industry.

There are 27 independent voting members (board members) of the governing body (board), 24 (89%) of whom are male; 3 (11%) are female.

CLIA, as measured by revenue, is a small trade association. Over the past 5 years, the organization has raised $25-$30 million annually, most of which comes from membership dues.  Expenses have typically matched revenue or been slightly below revenue (allowing the organization to accumulate a small amount – $6 million –  of net assets.

In 2019, revenue was $29 million. Expenses were $27 million with most revenue spent on compensation ($8 million), fees – primarily consultants ($5 million), grants – primarily to Europe ($5 milllion, and travel and conferences ($4 million).

57 employees received $8 million in compensation which equates to an average compensation of more than $140,000.  However, only 19 employees received more than $100,000 in compensation with the 13 most highly compensated reported to be:

  • $985,955:  Cynthia D’Aoust, Former CEO
  • $786,517:  Kelly Craighead, CEO and Secretary/Treasurer
  • $401,031:  Michael McGarry, SVP, Global Government Affairs
  • $336,155:  Megan King, SVP, Global Strategy, Communication, and Research (until 9/19)
  • $325,696:  Caroline Johnson, SVP, North American Travel Trade Membership
  • $320,036:  Joshua Good, SVP, Global Finance and Operations
  • $309,026:  Brian Salerno, SVP, Maritime Policy
  • $278,937:  Charles Sylvia, VP, Member and Trade Relations
  • $225,629:  Donald Brown, VP, Maritime Policy
  • $220,492:  Robert Griffiths, VP, Maritime Policy
  • $212,001:  Christian Savelli, VP, Research and Business Analytics
  • $196,299:  Marla Phaneuf, VP, Industry Relations
  • $180,627:  Peter Plourd, VP, Information Technology

As illustrated above, the 13 most highly compensated employees received nearly $5 million in compensation, leaving the remaining 44 employees with $3 million in compensation (or an average of $68,000).

16 independent contractors received more than $100,000 in compensation with the five highest reported to be:

  • $1,146,848:  Alcalde & Fay, of Arlington, VA for legal fees
  • $  586,738:  Kaye Rose and Partners, San Diego, CA for legal fees
  • $  287,755:  Law Office of James R Border, of Ft Lauderdale, FL for legal fees
  • $  259,090:  Aptify Corporation, of McLean VA for consulting
  • $  246,123:  Alaska Riverways, of Fairbanks, AK for consulting

It is important to note CLIA spent a total of $1 million on legal fees and $2.6 million on “consultants.”  Given that the most highly compensated consultants listed above total about $500,000, there must be many lesser paid consultants paid a total of $2.1 million.

To read the IRS Form 990 (2019), click here.

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